Privacy Policy
How INSANE LOOK collects, uses, protects and handles your personal information when you visit or shop from our website.
Last Updated: 04 March 2026
1. Introduction
INSANE LOOK is committed to protecting your privacy and safeguarding your personal data with transparency, integrity and responsible business practices.
This Privacy Policy describes how we collect, use, process, disclose, store and protect your personal information when you visit or make a purchase from www.insanelook.com.
This Privacy Policy is governed by the Information Technology Act, 2000, the Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011, and applicable Indian laws and regulations.
By accessing or using our website, you consent to the practices described in this Policy.
2. Business Information
Trade Name / Brand Name: INSANE LOOK
Legal Entity Name: Mohd Sohail (Proprietor)
Registered Address: 9/25 Darwar, Nai Ki Mandi, Agra, Uttar Pradesh, PIN Code: 282003
Email: contact@insanelook.com
Phone: +91 9557327787
3. Information We Collect
We collect only the information necessary to operate a secure and efficient e-commerce platform.
A. Personal Information
When you place an order, create an account, contact customer support or subscribe to marketing, we may collect:
- Full name
- Email address
- Mobile number
- Billing address
- Shipping address
- Order history
- Communication records
B. Payment Information
All payments are processed via authorised third-party payment gateways.
We do not store debit or credit card numbers, CVV numbers, net banking credentials or UPI PINs.
Payment processors handle sensitive payment information in accordance with their own privacy policies and security standards.
C. Technical & Device Information
When you browse our website, we may automatically collect:
- IP address
- Device type
- Browser type
- Operating system
- Time zone
- Clickstream data
- Pages viewed
- Referral source
This helps us improve user experience and security.
D. Fraud & Risk Data
To protect our platform from misuse, we may collect and analyse:
- IP behaviour patterns
- Transaction risk indicators
- Delivery confirmation records
- OTP verification logs
- Order frequency and behavioural signals
This data is used strictly for fraud prevention and chargeback defence.
4. How We Use Your Information
We use collected information for legitimate business purposes, including:
- Order processing and fulfilment
- Shipping coordination
- Customer support
- Refund and exchange processing
- Fraud detection and prevention
- Payment verification
- Compliance with legal obligations
- Website optimisation
- Marketing communications, where consented
We do not sell, rent or trade personal information.
5. Legal Basis for Processing
We process personal data based on your consent, performance of a contract, legal compliance and legitimate business interests including fraud prevention and dispute resolution.
6. Sharing of Information
We may share necessary data with:
- Payment gateway providers
- Logistics and courier partners
- Fraud detection and risk management services
- IT and hosting service providers
- Accounting and compliance advisors
- Government authorities, when required by law
All third-party partners are required to maintain confidentiality and data security standards.
7. Payment & Chargeback Protection
To protect against unauthorised transactions and fraudulent chargebacks, transaction data, delivery confirmations, IP logs and verification records may be retained.
Such information may be shared with payment processors or financial institutions solely for dispute resolution and compliance purposes.
Fraudulent claims may be reported to the appropriate authorities.
8. Cookies & Tracking Technologies
We use cookies and similar technologies to improve website functionality, analyse website traffic, personalise the shopping experience and enable targeted marketing campaigns.
You may disable cookies through your browser settings, though certain features may not function optimally.
9. Data Security
We implement reasonable administrative, technical and physical safeguards to protect personal information from unauthorised access, misuse or disclosure.
While we strive to protect your data, no online platform can guarantee absolute security. Use of the Website is at your own risk.
10. Data Retention
We retain personal information only as long as necessary for order fulfilment, tax and accounting compliance, legal dispute resolution, fraud investigation and regulatory compliance.
After this period, information may be securely deleted or anonymised.
11. Your Rights
Subject to applicable law, you may request:
- Access to your personal data
- Correction of inaccurate information
- Deletion of personal data, where legally permissible
- Withdrawal of marketing consent
Requests can be submitted to: contact@insanelook.com
We may require verification of identity before processing requests.
12. Third-Party Links
Our website may contain links to third-party websites. We are not responsible for their privacy practices or content.
13. Children’s Privacy
Our website is not intended for individuals under the age of 18.
We do not knowingly collect personal information from minors.
14. Cross-Border Data Transfers
If any data is processed outside India by third-party service providers, such processing shall comply with applicable data protection standards.
15. Updates to This Privacy Policy
INSANE LOOK reserves the right to modify this Privacy Policy at any time.
Changes become effective upon posting on the Website.
Continued use of the Website after updates constitutes acceptance of the revised Policy.
16. Contact Information
For privacy-related concerns or queries, contact us below.
INSANE LOOK
9/25 Darwar, Nai Ki Mandi, Agra, Uttar Pradesh, PIN Code: 282003
Email: contact@insanelook.com
Phone: +91 9557327787